Late Thursday, amid swirling speculation about the Brown University gunman, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Even though CNN is certainly not a impeccable news source, her statement rang true for a lot of people. It remains one of the outlets where there exists grounded and mostly trustworthy reporting – notably during breaking news situations such as the one unfolding in the vicinity of a New Hampshire storage facility.
An Uncertain Situation During a Business Tug-of-War
However the news network, now 45 years old, finds itself in a uncertain position as two huge media empires battle over ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a high-stakes game of business acquisition, instead of as a question of what benefits the news-consuming public.
“This represents another instance of the deep structural problems with roots in decades of policy decisions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It gets presented as a business story with key players as the central actors, but there is very little discussion of the societal benefit,” Pickard said.
A Further Factor: The Former President
The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his chief “fake news” antagonist.
Remember the shouts of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will shield him from journalistic oversight. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.
Trump has reason to favor that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
A Possibility of Continued Uncertainty
It is important to note, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. That would be a welcome development to many at the network, but it’s far from a safe harbor. That structure could pave the way for CNN for another sale. There is no finish line.
According to Timothy Wu, a lot of this is illegal, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be challenged by the government,” Wu argued.
The Fundamental Issue and a Way Ahead
Regardless of the resolution regarding CNN, the underlying crisis persists.
“Our current system is a profoundly system hostile to democracy, but we must resist a sense of powerlessness,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to build this overly commercial monster, and different policy decisions can address it.
Can reform occur in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is very unlikely now, but that is not to say it will be impossible forever.
Policies that support independent news organizations, aid local journalism, finance public media, and prohibit the accumulation of media power in a handful of hands are achievable – they are vital for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations such as CNN must not be pieces in the newest merger game.